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Printing, Print Media, Lithographic Printing, Digital Printing


Offset Lithographic Printing is a commonly used printing technique where the inked image is transferred (or offset) from a plate to a rubber blanket, then to the printing surface.

When used in combination with the lithographic process, which is based on the repulsion of oil and water, the offset technique employs a flat (planographic) image carrier on which the image to be printed obtains ink from ink rollers, while the non-printing area attracts a water-based film (called fountain solution), keeping the non-printing areas ink-free.

Sheet Fed Lithographic Printing refers to individual sheets of paper or paperboard being fed into a press.

A lithographic (litho for short) press uses principles of lithography to apply ink to a printing plate, as explained previously.

Sheet-fed litho is commonly used for printing of short-run magazines, brochures, letter headings, and general commercial (jobbing) printing.

Web Fed Lithographic Printing Web-fed refers to the use of rolls (or webs) of paper supplied to the printing press.

Offset web printing is generally used for runs in excess of 10 or 20 thousand impressions.

Typical examples of web printing include newspapers, newspaper inserts, ads, magazines, catalogs, and books.

Digital Printing is the reproduction of digital images on a physical surface.

It is generally used for short print runs, and for the customization of print media.

The process differs from lithography, flexography, gravure, and letterpress printing in several ways:

Every print can be different, because printing plates are not required, as in traditional methods.

There is less wasted chemical and paper, because there is no need to bring the image "up to colour" and check for registration and position.

The ink or toner does not permeate the substrate, as does conventional ink, but forms a thin layer on the surface and may in some systems be additionally adhered to the substrate by using a fuser fluid with heat process (toner) or UV curing process (ink).

Because there is less initial setup, it is useful for rapid prototyping, and cost effective for small print runs.

Digital Printing is used for personalized printing, or variable data printing (VDP or VI), for example personalized children's books, which are customized with the specific child's name and images.

Print on Demand (POD) systems also use digital printing, for short run books of varying page quantities, and binding techniques.

PRINT MEDIA: Digital Printing, Lithographic Printing, Print Media Design, Large Format Digital Printing, Short Run Digital Printing, Quality Digital Printing, Brochures, Business Cards, Business Card Printing, Annual Reports, Leaflets, Pamphlets, Leaflets, Pamphlets, Posters, Colour Reproduction, Color Reproduction, DTP, Desktop Publishing, Typesetting.

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